Project Description

"What I'm Good At": A 4th year COMD Ikigai Project.
Showcases my skills at photo manipulation and colour-correcting in Photoshop.

The World is Ending – what is this campaign?
Basically, it's a critique of human behaviour and how much we harm the earth due to our negligence and carelessness.

The theme is an exaggerated, apocalyptic / dystopian setting with visuals that represent how far we have gone and have far we could go in terms of dooming the world as we know it. It is meant to be plastered on billboards all over the country.